What BetMGM Gains From Boston Red Sox Sports Betting Partnership

The Boston Red Sox have officially entered into a sports betting partnership with BetMGM, marking Massachusetts’ first significant collaboration between a professional sports team and a sports betting company.

For quite some time, there has been discussion about sportsbooks establishing solid connections with professional sports teams in Boston as a means to enhance their applications in Massachusetts. However, the question remains: in what specific ways does this collaboration with the Red Sox benefit BetMGM Sportsbook Massachusetts?

How BetMGM benefits from Red Sox partnership

BetMGM has stated in a press release that the following is true:

• Signage from BetMGM will be displayed at Fenway Park, including on the iconic Green Monster.
• Fenway Park will feature a BetMGM suite.
• We offer exclusive VIP fan experiences for BetMGM customers, carefully curated to enhance their enjoyment. These experiences include special privileges such as access to batting practice, memorable appearances from former Red Sox players, and the exciting opportunity to participate in the first pitch.
• Promotional content featuring both BetMGM and Red Sox will be showcased across their respective digital platforms and social media accounts.

In a statement, BetMGM’s CRO Matt Prevost expressed excitement about bringing BetMGM to the passionate fans of the beloved Red Sox organization. He also mentioned the anticipation of collaborating to enhance the gameday experience in Boston.

Relationship dates back to MGM Springfield

The Red Sox have a long-standing relationship with MGM Springfield, the location of the retail BetMGM Massachusetts Sportsbook, as it has been their official casino sponsor for some time.

In a statement, Troup Parkinson, Red Sox Executive Vice President of Partnerships, expressed the team’s pride in partnering with BetMGM as they embark on a new chapter in professional sports betting in Massachusetts. Parkinson emphasized the strong bond between the Red Sox and MGM Resorts, making BetMGM the obvious selection as the club’s inaugural sports betting partner. The Red Sox eagerly anticipate BetMGM providing safe and responsible sports betting options to their loyal fans.

What about DraftKings?

Moving forward, it remains to be seen what the future holds for the partnership between DraftKings and the Red Sox, considering that DraftKings has been the official daily fantasy sports partner of the team in the past, with signage on the Green Monster.

DraftKings recently became one of the co-official sports betting partners of Major League Baseball, joining BetMGM in this prestigious position.

Learn more about the sports betting bonuses available in Massachusetts.