DraftKings To Launch Streaming Service Of Sports Betting Content

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Written By Connor Grootenhuis on April 28, 2023Last Updated on April 30, 2023
DraftKings announces streaming service coming soon, from play-ma.com

DraftKings has plans to introduce a soon-to-be-released video streaming service, which will be accessible at no cost.

In the coming weeks, the streaming service will offer an extensive range of sports betting content, primarily centered around podcasts. These podcasts will also be accessible in video format, ensuring a comprehensive experience for users. The anticipated release date for these offerings is just around the corner.

Massachusetts was the birthplace of DraftKings, and the company’s headquarters are based in Boston.

More sportsbooks creating streaming services

DraftKings MA’s recent move is just another instance of sports betting operators transitioning into media companies as streaming services gain increasing popularity.

With the expansion of the sports betting industry in the US, on-air personalities are shifting from traditional media networks to sports betting platforms. Moreover, companies like DraftKings and FanDuel are establishing strategic alliances to connect with sports enthusiasts.

An instance of this is DraftKings’ collaboration with Meadowlark Media, a sports content company established by former ESPN president John Skipper and ESPN personality Dan Le Batard.

Furthermore, DraftKings has enlisted the services of Mike Golic Jr, a former-ESPN radio personality, to host a podcast.

“In a statement to Bloomberg, DraftKings expressed that they have progressively broadened their media presence by acquiring skilled individuals and reputable figures in the field of sports media. Additionally, they have recently initiated the initial release of DK Network.”

DraftKings Massachusetts

With a significant presence in Massachusetts, DraftKings emerged as the leading sportsbook in the state during the initial month of online sports betting. Dominating the market, DraftKings accumulated a remarkable handle of $257.6 million, accounting for an impressive 47% share.

DraftKings’ impressive achievement of securing the top position within the first month is undoubtedly a significant triumph. In order to maintain this esteemed standing, the company will persistently allocate resources to consolidate its position.

The beginning could be marked by the launch of its innovative streaming service.

If you are 21 years or older and currently in Massachusetts, and you are facing issues related to gambling, please reach out for help by calling 1-800-327-5050.